A before-and-after mockup of a product list in the OTTO online shop

Optimizing Images for Sustainability

Watch the case study presentation

I presented this case at my first public talk at Social Developers Club. Watch the 6-minute part about how we optimized images in an e-commerce context to improve not only the carbon footprint of the online shop, but also performance, brand image, and user experience.

In case YouTube skips to a wrong time code again: The case study part starts at minute 52:12.

The case study for this project is not yet live.
Meanwhile …

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